E17 | The 9 Keys To Running A Successful Photography Business - Part 5 - Client Experience
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E17 | The 9 Keys To Running A Successful Photography Business - Part 5 - Client Experience
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In this episode of The Fully booked Photographer, the Business Success Academy team discusses the client experience and why it may not excite photographers as much as it should.
To show the importance of creating a memorable experience for clients, the team examines Disney’s client experience and why it works so well. They delve into the magic of Disney World, highlighting the highs and lows of a day at the park, and share what they learned from their experiences there. The team also explores how Disney handles sales, emphasising the importance of pushing emotion in the buying decision. They discuss how Disney personalise the experience for their guests through their website and app, and how photographers can do the same for their clients.
In this episode you will hear:
The importance of creating a memorable client experience for photographers
How Disney personalised the experience for their guests through their website and app
Disney's approach to sales and pushing emotion in the buying decision
The key moments in a memorable client experience, and how photographers can deliver them
Why listening to clients is essential for delivering magic moments throughout their experience
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The Fully Booked Photographer is the podcast that will help you grow your photography business by teaching you how to improve your marketing to get better leads, increase conversations with your ideal clients and generate more profit for your photo-based business, whether that is through eliminating the seasonality of your sessions or filling up the calendar of your studio. This show is brought to you by the industry experts from the Business Success Academy, Ronan Ryle - Board of Directors of the PPA, Professional Photographers Of America; Photography-marketing funnel specialist Jonathan Ryle; 7-figure entrepreneur, including a successful 3rd generation photography business, Bradley Bulmer; and published author and successful children’s studio owner in Tampa Jeanine McLeod.
Tune in to this show for real-world experience, outside perspective, industry knowledge and mentorship that is usually only accessible to members of BSA’s Photography Marketing Accelerator and listen to the business growth tactics that generate highly targeted leads and bookings for your photography brand.
Through this fun, educational, inspirational, innovative and high-energy show, The Fully Booked Photographer aims to share the mission of Creating A Healthier Society Through Photography.
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